History Always Repeats Itself If you care about your health, you need to go buy a pack of cigarettes RIGHT NOW. Buy a pack of Viceroys if you care to be healthy- your dentist recommends them! How could you say no to a cigarette; a doctor told you to buy them, they have to be good for you! The Federal Trade Commission Act prohibits unfair or deceptive advertising in any medium. Advertisements must not mislead consumers or leave out relevant information. Before this Act came about, cigarette companies used to advertise their products through the most ridiculous and untrue promotional practices, deceiving the public into thinking they were healthy. I want to focus on that word- deception. Cigarette ads were focused solely on deception, whether or not the companies acknowledged that or not. They wanted to get to the top and outsell their competitors. Through this, their advertising practices became deceptive. In 1937, the Philip Morris company claimed ...